Service · Sarmad Mughal

Static Meta ad design for your next creative test.

I turn briefs, product pages and approved messaging into clear static Facebook and Instagram ads. This service is for DTC brands, B2B teams and media buyers who need several useful creative directions to test.

Discuss your project →

How I help DTC brands and performance agencies

For an ecommerce launch, a useful starting point is a product-led direction and a benefit-led direction using the same approved offer. A growth marketer can compare the messages without changing every part of the creative at once. Performance agencies can supply their own strategy and consolidated feedback while I handle the final layouts. Product photography and substantiated claims come from the brand.

What you can commission

The scope can include single-image ad concepts, headline and layout variations, and adaptations for your agreed placements. We decide the number of concepts, variations, sizes and revision rounds before work begins. A concept explores a different message or visual approach; a resize adapts an existing direction.

From brief to delivery

Send your landing page, brand assets, product photography, approved claims and any existing creative feedback. I review the offer and audience, develop the agreed directions, then prepare the final assets. Standard delivery is typically 48–72 hours, depending on scope and availability. Final files are organised in Figma so your team can review the work clearly.

Built around a real testing question

A useful brief identifies what you want to learn. For example, a B2B team might compare a product-interface concept with a customer-pain concept. An ecommerce brand might compare a product-led message with a benefit-led message. Those choices give each design a purpose beyond looking different.

Scope, pricing and working together

Pricing depends on the agreed concepts, variations and formats. Work starts with a minimum of two ads, with payment in advance through Wise. I can work from your strategist’s brief and incorporate feedback from your media buyer. The service covers creative strategy and design; your media-buying team manages campaign setup, spend and measurement.

What to send for a quote

Share your product URL, the audience you want to reach, your offer, the number of ads you need and your deadline. Include any brand guidelines and required placements. If a claim needs evidence or approval, provide that before it goes into the creative. I do not offer product manipulations or product compositions.

Questions before working together

Can I hire you as a freelance Meta ad designer?

Yes. You work directly with Sarmad Mughal on creative strategy and final design. Send your product page, brand assets, required formats and deadline through WhatsApp to agree a scope.

Do you create both Facebook and Instagram ads?

Yes. Static Facebook and Instagram ad design are part of the same service. Required placements, sizes and variations are agreed before production; media buying is handled by your team.